Tourism Marketing Mastery for Small & Micro-Enterprises (SMEs) & Cultural Museums
ENROLL TODAY!The Official Tourism Marketing Readiness Resource for Small & Micro-Enterprises (SMEs) in Tourism & Hospitality and Cultural Museums
Unlock training tools, resources and networks to attract more visitors, boost bookings & become better positioned to do business with the global travel & tourism industry.
Take the Black Tour Operators' Needs Survey & Receive a Complimentary Course & the Final Report
TAKE THE SURVEYON-DEMAND ONLINE COURSES COMING SOON!
Diversity Tourism Academy Courses
Elevate your tourism marketing readiness with these comprehensive courses.
Multilingual courses available upon request.Â
Understanding the Global Travel & Tourism Landscape
An Overview of Tour Product Development & Partner Benefits
Show Up to Go Up: Understanding & Working with Travel Trade
Tourism Market Readiness for Cultural Museums
Synergizing Success: Leveraging Partnerships in Travel and Tourism
Effective Tourism Marketing Strategies to Attract RevenueÂ
Contracts, Compliance & Commerce for Tour OperatorsÂ
Climate Action Toolkit for SMEsÂ
How to Partner with Your Local Tourism Boards/DMOs to Get Your ROI
How to Get Your Share of Group Tours' Business
Partnering with Hospitality Suppliers to Scale Your Business
Revenue Generating Strategies to Diversify Income Streams
Understanding & Leveraging Black Cultural Heritage Tourism for Inclusive Growth
Outbound Tours as a Strategy for Sustainability, Scalability and Profitability
How to Access and Work with Industry Allies
How to Successfully Prepare & Participate in Industry Meetings & Trade Shows
The Unleveraged Power of the Black Travel Movement & the Power of Partnership
Tapping into the $145 Billion Black Traveler Leisure Market
"Our tours highlight the origins of LA and the Black cultural presence, especially around historic Central Avenue and its rich jazz history. I was close to giving up on public tours and focusing solely on private ones, but thanks to Stephanie and Kelly, and all the valuable insights they shared today, I feel re-energized and inspired. I'm incredibly grateful. Thank you, Stephanie and Kelly!"
Charlotte, Urban Odyssey Tours
I came to the Diversity Tourism Academy training because I’m ready to scale my business after five years of growth. My biggest takeaway was the power of partnerships and collaboration with other small businesses—it’s a game changer. This training provided invaluable insights on marketing, procurement, and networking, all through the lens of diversity. If you're thinking about attending, don’t hesitate.
Alan, LA Lighting & Design
"I wasn’t sure how our company fit into LA’s tourism ecosystem, but now I have a clear blueprint. The biggest takeaway? Partnerships, partnerships, partnerships. This training showed us how to collaborate strategically, use research effectively, and align with others to elevate our brand. I highly recommend taking this course—come with questions and leave with answers and a plan."
Delia, Art Delectables
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Business sustainability, scalability & profitability is a marathon, not a sprint. We’ll guide you to the finish line with weekly bite-sized advice.
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